Defining the Urban Art scene in Barcelona
Defining the Urban Art scene in Barcelona
Brand identity for the project Transversal. Exhibition and congress meeting about the future of Barcelona’s Urban Art Development Plan.
The urban art management model in the city of Barcelona was defined, taking account of three core strands that underpin the city's public policies: art, community and education.
A meeting, an exhibition and discussion panels for professionals and politicians were organised.
Tasks
Corporate identity
Art direction
Visual design
Exhibition design
Partner
Difusor, Event production & Urban art association
Project team
André Pessoa de Farias, Art direction
Different socio-cultural actors became involved in the debate, resulting in a document that highlights various projects undertaken in the region and defines the guidelines to be followed by the city of Barcelona in matters of urban art.
